Creative‏‏‎ ‎

Services‏‏‎ ‎

Creative‏‏‎ ‎

Services‏‏‎ ‎

When you need more creative horsepower, HOOF can lead the charge. You can expect efficient strategy, bright ideas, and proven production expertise in a nimble bundle. Perfect when all you need is a unicorn.
Hello, I'm Erik Hay and HOOF Creative is my company.

Backed by a stable of specialist collaborators, HOOF is your go-to for streamlined creative communications, marketing, and experiences, across New Zealand and all over the place.

With an extensive background across advertising, branding, communications, digital, visitor experience, and film, I bring an innovative creative approach and a versatile skillset. Giddyup.
A photo of Erik art directing a photo shoot with Steve
More about me
More about me

Skills & Services

01
Creative
Across advertising, content, social, location-based experiences, and product design, HOOF can help with:
  • Streamlined strategy
  • Brief development
  • Ideation
  • Concept art
  • Copywriting and script writing
  • Art Direction
  • Mood reference and reels
02
Design
  • Branding
  • Campaigns
  • Websites
  • Publications
  • Motion graphics
  • Spatial plans
  • Wayfinding
  • Exhibition and event graphics
03
Studio Production
  • Decks and pitches
  • Campaign rollout
  • Guides and templates
  • Digital banner development
  • Photo and footage grading
  • Photo retouching
  • Website development
  • AI integration
04
Video Direction
  • Commercials
  • Content
  • Interviews
  • Animations
  • Social videos
  • Exhibition and event videos
  • Storyboards and animatics
05
Communications
  • Strategy
  • Content development
  • Media releases
  • Media relations
  • Press visits
  • Speeches
  • Ghostwriting
A Reason logoA Wētā Workshop logoA Special logoA Storybox logoA Wrestler logoA Green Hat logoA VMLY&R logoA FizzyPop logoA Silk logo
A Reason logoA Wētā Workshop logoA Special logoA Ghost Partners logoA Storybox logoA Wrestler logoA Green Hat logoA FizzyPop logoA Silk logo